Penfolds Wines: Australia’s Most Iconic Wine Brand

Discover the legacy of Penfolds — Australia’s most prestigious wine label. Explore its history, winemaking style, and how to shop Penfolds online.

Penfolds Wines: Australia’s Most Iconic Wine Brand

When it comes to Australian wine, one name stands above the rest: Penfolds. Known for its rich heritage, world-class Shiraz, and commitment to quality, Penfolds has set the benchmark for winemaking in Australia — and globally. From its humble beginnings in 1844 to producing the legendary Grange, Penfolds is a symbol of prestige, craftsmanship, and timeless appeal.

The Story Behind Penfolds

Founded by Dr Christopher and Mary Penfold in South Australia, the Penfolds winery started as a small vineyard producing fortified wines. Over the decades, it evolved into one of the most powerful names in premium red wine, especially after the creation of Penfolds Grange in the 1950s by the legendary winemaker Max Schubert.

Today, Penfolds combines history with innovation, producing a wide range of wines from everyday favourites to rare, collectible releases. The winery sources grapes from some of Australia’s best regions, including the Barossa Valley, McLaren Vale, Coonawarra, and the Adelaide Hills.

What Makes Penfolds So Special?

  • Multi-regional blending: Penfolds pioneered this method to achieve balance and consistency in its flagship wines.
  • Cellaring potential: Many Penfolds reds — especially Grange, Bin 389, and St Henri — can age for decades.
  • Collectability: Penfolds wines are featured in auctions, cellars, and luxury wine lists around the world.

How to Buy Penfolds Wines Online

While big bottle shops like BWS or Dan Murphy’s stock Penfolds, many wine lovers are turning to Wine Simple to shop boutique and premium wines online — including Penfolds. Why?

  • Authenticity and storage: Our wines are handled with care, often sourced directly from trusted suppliers.
  • Curated selection: No corporate shelf-stuffers here — just Penfolds bottles that meet our strict quality standards.
  • Personal service: Ask questions, get advice, and enjoy fast delivery Australia-wide.

Explore Our Red Wine Collection

While we don’t always stock Penfolds Grange or every vintage release, you’ll find a handpicked range of premium Australian reds with similar pedigree and craftsmanship in our Red Wine collection. If you’re searching for Penfolds-style Shiraz or Cabernet blends, we’ve got you covered.

Final Sip

Penfolds isn’t just a wine label — it’s part of Australian wine history. Whether you’re adding to your cellar or enjoying a glass tonight, Penfolds offers a sense of tradition, luxury, and excellence in every bottle.

Need help finding the right red? Reach out via our Contact Page — we’re always happy to help.

Frequently Asked Questions

What is Penfolds Grange?

Penfolds Grange is Australia’s most iconic wine — a powerful Shiraz (sometimes blended with Cabernet) known for longevity and prestige.

Where can I buy Penfolds online?

You can find curated Penfolds releases and other premium reds at Wine Simple with delivery Australia-wide.

Is Penfolds good for cellaring?

Yes, many Penfolds reds (like Bin 389 and St Henri) age beautifully for 10+ years when stored correctly.

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About Wine Simple

At Wine Simple, we bring the best of Australian wine straight to your door. From Barossa Shiraz to Yarra Valley Pinot Noir, every bottle is selected by founder Matt Chalmers. We support small producers and focus on quality wines you won’t find in the big stores.